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Who are they?

McGraw Hill Education is an American learning company and one of the “big three” educational publishers that provides customized educational content, software, and services for pre-K through postgraduate education. 

The objective

McGraw Hill needed to partner with an agency to create a campaign platform that extended into several executions to position MGE as a leader in PreK-12 math and numeracy. The campaign would build awareness and clearly differentiate the MGE position. For this campaign, Origo created multiple assets such as email design templates, display banner ads, a landing page, brochure, social media posts, print ads, infographics, and a campaign video, 

Project information


STUDIO: Origo Branding Company

CREATIVE DIRECTOR: Drew Collins

DESIGN SUPPORT: Sandra Goh