CREATIVE LEAD | DESIGNER | ILLUSTRATOR
CAMPAIGNS - "MAKING MATH WORK"
mccgraw hill education
who are they?
McGraw Hill Education is an American learning company and one of the “big three” educational publishers that provides customized educational content, software, and services for pre-K through postgraduate education.
the objective
McGraw Hill needed to partner with an agency to create a campaign platform that extended into several executions to position MGE as a leader in PreK-12 math and numeracy. The campaign would build awareness and clearly differentiate the MGE position. For this campaign, Origo created multiple assets such as email design templates, display banner ads, a landing page, brochure, social media posts, print ads, infographics, and a campaign video.
project information
Studio:
Origo Branding Company
Creative Director:
Drew Collins
Design Support:
Sandra Goh
